Formed in Kansas City, MO in 1999.

Radio station: Listen to music by Approach

Upcoming shows

No scheduled events.

Past shows


Sound description: A diversified journey through hip-hop, funk and soul that will make your head spin.

Influences: It's a really long list:, the Neptunes, Jay Dee, The Roots, Common, Sly and the Family Stone, Curtis Mayfield, Earth Wind and Fire, Madlib, The Doors, Led Zepplin, Tribe Called Quest, De La Soul...

Similar to: Native tongues-era hip-hop — a live band aesthetic that will appeal to those who dig classic funk, soul and jazz.


Funk, Hip-hop / Rap, Soul / R&B


Name Released Label
No album artwork Web of Thought EP 1999
No album artwork Datcomp I 2002
Album cover Ultra Proteus 2002 Datura
Album cover Funk Reaction (single) 2003 Datura Records
Album cover Soiree EP 2003
Album cover Ultra Proteus 2004 Coup D' Etat
Album cover The Independent Success Story 2005 Datura Records
Album cover Approach Presents the Nu Mixed by Sku 2006 Datura Records
Album cover Welcome to Share 2007

Audio interviews

Topic Duration Posted
Approach explains how some people in Lawrence are closed-minded when it comes to hip-hop. None October 30, 2006
Approach on why a few individuals have given rap a bad name. None October 30, 2006
Approach talks about his upcoming album with producer OhNo. 12:01 a.m. March 1, 2005
Approach talks about why Datura is re-releasing Deep Thinkers' "Necks Move." 12:01 a.m. March 1, 2005
Approach, Willis and Lippincott talk about strategies for independent record labels. 12:01 a.m. March 1, 2005
Is it harder to promote your music than your friends'? None July 21, 2004
...On Europe's passion for hip-hop and why the U.S. might be slacking in that department. None July 21, 2004
...On hearing 'Ultra Proteus' in a record store in Germany. None July 21, 2004
...On licensing 'Ultra Proteus' out to Coup d' Etat as a "sacrificial lamb." None July 21, 2004
What did you think of the song 'Funk Reaction' and how did you remix it? (Rondo Bros.) None July 21, 2004
What does Approach need to do to succeed? (Rondo Bros.) None July 21, 2004
What has Tech N9ne done for the local hip-hop scene? None July 21, 2004
What's it going to take to build up a strong hip-hop scene in Lawrence? None July 21, 2004
Why do you enjoy working with Approach? (Howard Wulkan) None July 21, 2004
...Why he wants Approach to focus on being an artist more than a businessman. (Howard Wulkan) None July 21, 2004
Why was (Ultra Proteus) two years in the making? None July 21, 2004
You say you're out to make 'cutting edge, mainstream music' that an oxymoron? None July 21, 2004


Approach has been rapping for more than a decade and rocked his first show in '99. Been consistently doing shows in the Lawrence/KC area ever since and has put out albums along the way.