December 3, 2003
MK12 co-founder Matt Fraction
Stories this photo appears in:
Kansas City's dumpster-diving designers earn corporate, cult clientele
Anyone who caught the MTV Video Music Awards last August might remember a brief animation of a British schoolboy performing this brilliant little rap with a hydraulic-driven Power Wheels truck bouncing in the background. The 15-second ditty introduced the award for Best Rap Video, subjecting an audience of millions to the crooked humor of Kansas City's MK12 motion graphics company.